Job Description
As our second product marketer, you will lead the marketing of the Encord Platform. This will include owning how we message Encord across targeted use cases, verticals, and personas. This is a critical role for the business, and you will become the subject matter expert for the end-to-end platform. The impact you will have -Own the messaging of Encord, as well as the messaging for platform-wide capabilities -Amplify the platform-level messaging through the Encord website and channels -Build and deliver sales enablement with high CSAT scores with field teams -Be the expert in any platform-specific messaging for any campaign or event Encord is running, and enable GTM teams with highly performant content to drive strong engagement and pipeline -Deliver a drumbeat of compelling customer stories, highlighting the Encord Platform capabilities, technical details, and realized value -Hone messaging by developing value proposition and messaging frameworks and driving articulation of product portfolio positioning aligned to Encord's targeted audiences and ICP -Help build a product our customers love -Collaborate closely with product & engineering to identify needs and sharpen product offerings based on the competitive landscape and feedback from customers
Encord provides a unified data development platform for vision and multimodal AI. Encord is the leading data development platform for advanced vision & multimodal AI teams. The company builds tools and infrastructure to help its clients get their models into production faster with a data-centric model testing and evaluation framework, human-centric workflow and annotation tools for labeling & RLHF, and data curation and management software.
